Announcement on television or radio serving the public interest and run by the media at no charge. For example, a utility company might do a series of PSA's on the subject of saving energy in the home. Each one would feature the company's name.
Announcements that inform the public about safety and health information, community services or public affairs. Produced and programmed much like commercials, but usually not produced for profit.
An advertisement or commercial that is carried by an advertising vehicle at no cost as a public service to its readers, viewers, or listeners. While the no cost aspect is appealing, a library or other agency utilizing this media quickly realizes there is no control on the most effective time of placement.
Any advertising intended for the public good that is placed free of charge. Usually refers to commercials intended for nonpaid placement on television or radio, in accordance with the Public Service Announcement/Government Agency Messages waiver provisions of the Screen Actors Guild (SAG) and the American Federation of Television and Radio Artists (AFTRA) Commercials contract. Also used informally for nonpaid placement on print and out-of-home vehicles.
An announcement carried by a station, network or cable service, free of charge, for its informational service to the viewer.
Advertising with a message in the interest of the public, usually run free of charge.
PSAs are part of the licensing agreement of every commercial televsion and radio station and produce no advertising revenue. PSAs sell ideas, such as donating to charity.
Promotional material for a non-profit cause, usually prepared at no cost to the service advertised, and carried by stations at no cost.
A broadcast announcement, for which no charge is made, that promotes the programs, activities or services of a federal, provincial, or municipal governments, non-profit organizations, or another groups serving community interests. Information for PSAs can be prepared in point form, as a script, or pre-recorded on tape. All are submitted to the PSA director.
A public service announcement (PSA) or community service announcement (CSA) is a non-commercial advertisement typically on radio or television, broadcast for the public good.