Keywords are the words users will type into a search engine to find your website. The industry around keyword research, advertising and monetising is constantly growing as users turn to search engines more and more to find answers to their needs. Selecting the right keywords is crucial in defining the success of any website. Therefore, comprehensive keyword research needs to be carried out before the website design process begins.
A word or words that when entered into a search area will assist you in finding information you are looking for.
Keywords (or Key Terms or Key Phrases) are at the very heart of a Search Engine Marketing programme, particularly with regard to Search Engine Optimisation and PPC.
Generally refers to any word or phrase the user might search for in order to find your web site or a page on your site. Each variation of a keyword, such as the plural form of the word, is treated like a separate keyword.
Keywords are words placed in the Meta Tags that are hidden in the Head/Head section of a web page. They help a search engine to index and find particular web pages.
The HTML tag that provides Web site keywords for search engines.
Words that may be used by viewers of web sites to search for information. Keywords can be purchased from search engine companies so that an appropriate ad banner may be displayed when a viewer searches on a particular word.
important words about a topic that you can use for searching, or when skimming for information
When searching for a document on our website you should enter important words, or keywords, that describe the content. For example, if you were searching for our factsheet "Deaf and hard of hearing students in Further Education - your rights under the Disability Discrimination Act 1995" you might enter "deaf", "further education", "discrimination" and "act" as your keywords.
Any word or phrase an internet user might search for in order to find a website. Each variation of a keyword, such as the plural form of the word, is treated like a separate keyword. Phrases are generally used interchangeably.
Words or phrases entered by a visitor in a search engine to locate information or a website.
They are what people post in search engines when they are trying to find something. And they are what webmasters post in the meta tags on their pages, to help search engines find their pages.
Terms used to describe a website's content for search engine usage. If a website sells coffee beans, then a keyword used to describe the site would be "coffee".
Where identifying terms or metatags can be easily added, for enhancing the accuracy of search engine results
The words users put into search engines to find the web sites relevent to the topic they are seeking. E.g. A person searching for a web developer in a certain region might type in "web designer southern oregon". Enter more specific words to get more specific results. For Website owners, careful analysis of keywords is important to make sure your customers will find you when they are looking. Knowing who your customers are and what information they are seeking will help bring traffic to your site. See article: Use Keywords to Improve Search Engine Ranking
Any word which may have particular significance as to the content of your web site. Search engines like Yahoo or AltaVista sometimes rely on Keywords to find Web sites.
significant terms that are utilized to perform an electronic database search.
A collection of words that relate to the content of a web site or individual web page.
Due to abuse by many Web sites in the past, search engines have reduced the importance of the keywords meta tag when ranking a Web page for keyword relevance. Many have actually decided to not consider the keywords tag altogether. While it has reduced in significance, it is still an important meta tag to include in your Web pages.
Keywords are significant words from an essay topic that describe the main focus of the topic. Keywords are terms that you enter into the search field on a library catalogue, periodical database or a search engine to find relevant materials for the topic.
Significant words within records or documents.
Keywords are words or phrases that identify a document's contents and are targeted for search engines. They are placed within the documents code and are not visible to the viewer.
A list of words contained in a web page which helps a search engine to find it.
words that describe your content. Appropriate keyword selection is the basis of the promotion campaign.
Words that best describe your site or describe what is on your site. These words are used by search engines to find your web site and rank it in order of matches. Think in terms or words that the average person would use to find your site on a search engine.
A word searched for in a search command. Keywords are searched in any order. Use spaces to separate keywords in simple keyword searching. To search keywords exactly as keyed (in the same order), see PHRASE. (4/99)
1) The terms a user enters into the query field of a Search Engine when they are looking for something. 2) The terms selected to match your listings to usersâ€(tm) queries.
Specific words or phrases within your web pages, which you think web surferswill use to find you.
They are words most likely to be used by surfers when searching for information through a search engine.
These are the words that are chosen via extensive research and are narrowed down to be the best words for use in your site's specific campaign. Keywords are the words people will search for when using a search engine, and the goal is to use these words without "spamming" or trickery to have YOUR site appear at the top of the list when someone searches with them. These days, it's more than "meta tags" or "keyword stuffing" that will grant you success in the search engines. Targeting the wrong keywords, or misusing them, is a surefire way to guarantee your site will NOT succeed.
Keywords are single words or multi-word short phrases that searchers might enter in trying to retrieve a page. They are stored in an invisible meta tag in the head section of a Web page. Keywords are not generally shown to users by search engines and are not visible on the Web page. They can can be seen by viewing the page source.
(and Key Phrases) These are the words and phrases that people type into search engines to find information. You want to 'think like a searcher' when determining which phrases to use on which pages of your site ( Hint: Each page should target specific keywords). Keyword research is one of the most important aspects of both Search Engine Optimization and PPC Advertising. You want to use the actual phrases that people use in your copy (using two, three and sometimes four or five-word combinations). It's really simple, if your copy doesn't talk about what people are looking for, it isn't likely that you'll be found. Don't underestimate the importance of your keyword strategy, some people make entire careers out of getting it right.
Search terms generally found in any searchable field ( e.g., subject headings, descriptive statements, or abstracts).
This is a list of words that are included in the code of your website, people type these word into the search engine to find your site. These words are highly relevant to the content of your web pages.
Keywords are recorded to aid the retrieval of courses which are relevant to search data.
Search terms and phrases on a web page used to achieve high search engine rankings for relevant searches.
The analysis of the distribution of the frequency of words in different OMIM entries displays three behaviour. (i) Continuously increasing distributions (high frequency of the word in most of OMIM entries) or distributions with one maxima, correspond to common words of the English language (e.g. 'the', 'of') or to the field of analysis (e.g. 'gene'), respectively. (ii) Continuously decreasing distributions correspond to words that are not particularly associated to one OMIM entry (e.g. 'protein', 'however'). (iii) Distributions with at least one minimum tend to correspond to words that are relevant for some OMIM entries. We identified the words with such distributions as 'potential keywords', and we mark them as 'selected keywords' in those OMIM entries for which the frequency is above the first minimum.
The terms that a user enters into a search engine. Can also signify the terms a web site is targeting to rank highly as part of their SEO marketing campaign.
Words and phrases that are most relevant to a site and its subject. Your keywords should not be too vague. Keyword advice
words people use to search in search engines
A list of words or phrases that's included in the code of your website. These are the words or terms that people can type into search engines to find your site, so they're highly relevant to the content of your web pages.
Words or phrases the user might use to search for a particular web page or website.
Words or phrases a visitor types into a search engine which finds your webpage listed in results.
The important words of your search topic that should be used in the Search Strategy
Significant words in bibliographic citations, abstracts, annotations, or even from the full text of works.
words which convey the significant meaning of a concept
Single terms or short phrases that best define the main points of your topic. Keywords are used for searching catalogs and databases.
Words taken from almost anywhere in the record. Frees the searcher from being restricted to a subject headings list, but opens up all the other problems in this book. Note: PowerSearchers check manuals carefully to see where the keywords come from - anywhere in the record (including page numbers, addresses) or only from certain fields. Confusion Note: Many people use keyword to mean descriptor. Syn. Words anywhere, Uncontrolled vocabulary terms, Free text terms
Words or phrases you type in order to conduct a search.
Keywords are the words and phrases your customers will enter when they use a search engine to search for a web site such as yours. For example: "U.S. Flags" is a keyword that would return the Tidmore Flag site in search results.
words used by a search engine in its search for relevant web pages; keywords can be added to web pages to make them more easily found by search engines (tips on adding Keywords)
A list of significant and descriptive words that will be used to render the content to users in searches. The words should be similar to words found in the ACM Computing Classification System.
Main terms from a topic or question which can be used as search terms on relevant databases. Also useful when using printed indexes and catalogues.
The words that best characterize the business and web site used for search engine visibility.
The words or phrases that users enter into search engines to query. SEO is the process of optimizing web pages for those keywords to earn rankings naturally. SEM utilizes services such as PPC where advertisers pay a cost each time a visitor clicks on a sponsored link.
Words webmasters and bloggers use that may identify better than other words with search engine queries.
Words entered into a search line to locate specific content on the Web.
words that are catalogued by search engines so that users can find your site by subject
words which convey the significant meaning in a document. Computer databases, including our Voyager catalogue, can be searched by selecting keywords which represent your subject.
The most important terms or phrases.
These are the bread and butter of search engines as they enable them to assess the relevancy of your page to a request. They also help us to use "data chunking" to confine a page's contents to a single goal.
Words that are associated with a song and are used with the keyword search.
Those words or phrases that potential customers use to find websites via a search engine.
Used throughout this tutorial to indicate words you can use as search terms. library catalogue A searchable database of items held in a library's collection.
Query terms that a user enters into the search field.
To achieve a high search engine placement for a relevant search, a website must contain the appropriate positioning and density of keywords or phrases related to the search terms used. This is a critical part of the search engine optimisation for any website. | Free Website Assessment
are words which describe your business focus, a web page focus or a primary site interest. The search engines record all the words on each site to try to identify what the content of your site addresses. Whenever people enter a search term, the search engines look for the key words in your site to try to match it to the search terms.
The word, or words, a searcher types into a search box in an attempt to find web pages or sites about a particular subject. Also called search terms, search phrase, keyword phrase, query terms and query.
The words a person types into a search engine
The words an internet user enters into a search engine's search box. The search engine will then return the most relative ( in its opinion ) results from its index.
A word used in performing a search.
The key words or phrases that used to do searches of web pages or files in the Internet. Keywords are keyed in to the search boxes on search engines to get the latter list their search results. Back
The words or phrases used in a Web Page that will be noticed and indexed by Search Engines, and guide people to your web site when they type in those words or phrases at the Search Engine. A great deal of thought and time is spent on trying to make a web site stand out on the Search Engine response page with the clever use of combinations of keywords and Meta-Tags.
contains a list of keywords or phrases identifying the topic or nature of a text; if the keywords come from a controlled vocabulary, it can be identified by the scheme attribute.
Any word or phrase that has particular significance to the content of your website. When someone uses a search engine to find information you have, your website should be suggested in response to the search query when your keywords are used.
Keywords are representations and descriptions of the prime offering in your website. These are specific words used to help draw users to your website via the search engines. SEO professionals use keywords to help a website be properly indexed by the search engines. Keywords are utilized as part of the meta tag framework within the section of a web page. An example of how one may use keywords in their meta tags: meta name="keywords" content="seo, search engine optimization, search engine marketing, search engine ranking, seo consultant"
Search terms or phrases that are related to an advertisement or ad copy.
Words used to identify the theme of your website.
the words that describe what you're looking for, usually nouns or verbs. When you're doing a keyword search, make sure you omit prepositions, conjunctions and articles (called stopwords).
The words which best characterize your business and website. If you include them in the text of your website, search engines will associate them with your site, and return your site in searches for them.
Terms that are used as descriptors in metadata and data and may be used in searching. They may be presented in a short list or a thesaurus.
Special words that are automatically expanded upon checkout in many Version Control Systems* . For example, in SCCS* keywords are single letters surrounded by percent (%) signs. The special string gets expanded into the file name, the date, and the SCCS version number. Once expanded, SCCS* keywords loose their meaning. Thus, SCCS* only expands it's keywords when a read-only checkout* is done. Under RCS*, keywords are whole words surrounded by dollar signs ($) For example, the string $Author$ gets expanded with the name of the user who edited the file like this: $Author: John Smith $. The keyword still remains when expanded, so RCS* expands it's keywords upon checkin*. ClearCase does not have built in keyeword expansion since work on the source file is done directly in the ClearCase directory, and therefore, any information that keyword expansion would handle can usually be found via the cleartool describe command. However, many sites have emulated RCS* keyword expansion via a checkin trigger*.
The most significant words in a topic, book or article title, etc. Keywords are used as terms when searching databases.
are reserved words that have special meaning. For example, var is a keyword used to declare local variables. You cannot use a keyword as an identifier. For example, var is not a legal variable name.
The words used by potential customers to find a page in search engines and to describe a particular site in meta tags and site copy.
Words and phrases that indicate the subject content of items listed in the Library Catalogue, bibliographic databases and full-text databases ..
Keywords are the words and phrases you want to have your web site rank high within the search engines.
Each legislation and year-end status record has at least one keyword assigned to it. These keywords can be used to search for sets of records on a specific topic. Keywords are assigned at three different levels. Primary keywords encompass a broad topic such as Tobacco. Secondary keywords narrow the topic to an intermediate level of specificity, such as Clean Indoor Air, within the Tobacco primary keyword. Tertiary keywords are the most specific level of keywords and refer to a very narrow topic, such as records related to Bars within Clean Indoor Air within Tobacco topics.
site descriptions built into a website that tell Search Engines how to catalogue that particular site.
Words entered into a search engine to form a query.
A property of the text in a web page which indicates how close together the keywords appear. Some search engines use this property for Positioning. Analysers are available which allow comparisons between pages. Pages can then be produced with the similar keyword densities to those found in high ranking pages.
Words that may be used to search for information. Keywords are what search engine companies look for so that an appropriate site description is displayed when a user searches on a particular word or phrase.
search words placed in the web pages META Tags used by search engine to reference content of a web pages for search ability. Return
Words found in title, text, or subject headings of articles that are used in search strategies. Boolean operators may be used. This type of search does not offer as precise results as subject searches.
Significant words that can be used to search different fields of information in databases. Keywords usually find terms from the title field, subject headings, contents notes, abstract or fulltext of the record.
Words that can be used by search engines. When developing a web site, it's important to include keywords that are relevant to your business. These are the words that a user will put into a search engine in order to find your site.
Words used to describe a site and to find the site using "searches".
Keywords are terms selected by advertisers as relevant to the advertised product or service. Advertisers bid on keywords, and create advertisements utilizing these terms for optimal placement on a "search results page(s)", such as Google, Yahoo, or MSN. Users searching for a chosen keyword are then served up the relevant advertisement.
Terms and phrases used to match search queries and content. Trigger your ad
These are the key words and phrases that people type in to search the web. "Meta Keywords" a series of words or phrases that you have in the hidden code of your web site to tell the search engines what your site is all about. Defining the correct keywords for your site is critical to good search engine positioning.
Meta Tag used in HTML. Used to identify/describe the purpose of a webpage. Search Engines use this information when indexing. Sometimes used as a general term to describe words you wish to target as part of SEO.
When you upload a page group on to Webstore you can choose keywords to identify your page. The same list of keywords is available with the search function to enable people interested in those subjects to find the relevant page groups. See Search and 'Completing the Page Group Details Page' on Add Page Group without a subfolder.
Words used by people looking for information on a search engine. (eg: Tennis Shoe might be used when looking for running shoes.)
Words that may be used by viewers searching for information. Keywords can be purchased from search engine companies so that an appropriate ad banner may be displayed when a viewer searches on a particular word. Keywords are also known as search terms.
Words inserted in the Meta tags of your Web pages. Many search engines use keywords to categorize Web pages into search results.
The terms an employer enters into a resume database search engine to scourthe database for the ideal job candidate. A job seeker places these terms near the top of hise-resume in a Keyword section or distributes them throughout his resume so that the searchengine will identify him for certain job openings.
To achieve a high search engine placement for a relevant search, a web site must contain the appropriate positioning and density of keywords or phrases related to the search terms used. This is a critical part of the search engine optimization for any web site.
Words and phrases you want to use on your site so when these words and phrases are searched in a search engine, your site will come up in the listings. Keywords can be tweaked and used strategically to manipulate your search engine ranking.
Words that describe the information the user is trying to locate
search terms generally found in any searchable field (for example, in subject headings, descriptive statements, or abstracts)
A set of words used to describe the contents of a web page. Held in hidden metatags‚ they help search engines to locate the site.
Keywords are words or phrases that identify a document's contents. You use Compass to search for documents containing the keywords you are interested in. See About Keywords.
Keywords (and keyphrases) are those words that best describe your business and that users might use to search for the products you sell.
Single terms or short phrases that best define the main points of your web page topic. Keywords are used by search engines to match a website topic to a phrase entered in the search bar.
(n) Metatag notations in the opening segment of a web page's code. These words are defined by the pages' creator in assisting browsers in finding the page in search engines. Keywords should represent topics or points of interest regarding the content of the site.
words, or phrases, used to narrow down and speed up online searching.
These are the words used in user queries, and so are important to be contained in web sites so that search engines can regard them as relevant and make a match. ( See below).
These are the words that you type into the search box.
The main concepts or ideas covered in a book, article, or other document. Keywords can be used as terms when searching a database for a particular topic.
Keywords are the words that are used to reveal the internal structure of an author's reasoning. While they are used primarily for rhetoric, they are also used in a strictly grammatical sense for structural composition, reasoning, and comprehension. Indeed, they are an essential part of any language.