A co-branded credit card is sponsored by both the issuing bank and a retail organization such as a department store or an airline. These types of cards may give you various benefits such as discounts or free merchandise from the sponsoring organization based on how much you use your credit card and other terms.
The most common type of co-branded credit cards are those issued by banks in partnership with other retail companies. For example, General Motors, Shopper's Drug Mart, and Starbucks all offer co-branded credit cards where their names appear on the card with the name of the issuing bank. Retailers often form these partnerships to attract clients by offering special shopping incentives if you use the card. Many of these cards, especially those affiliated with airlines, charge high annual fees because of their popularity among consumers.
A payment card issued by a bank or building society in partnership with a non-financial institution (usually one which has a well-known brand name), bearing the brand logo of both. The non-financial institution offers certain benefits to cardholders, often using a points system.
A co-branded credit card is sponsored by both the issuing bank and a retail organization, such as a department store or an airline. Cardholders may get benefits, such as discounts or free merchandise, from the sponsoring merchant, based on account usage and terms.
A credit card sponsored by both the issuing bank and a retail organization such as a department store or an airline. Cardholders benefit through account enhancements that allow discounts or free merchandise from the sponsoring merchant based on account usage. Consumer Credit Counseling Service (CCCS): This is a non-profit organization that has helped thousands of people get out of debt. CCCS counselors can advise you on how to develop a budget you can live with, and can be invaluable in helping you negotiate repayment plans with your creditors. This service is confidential. To contact the CCCS, call 1-800-388-2227.
Payment card created in collaboration with an organization or company, with the objective of winning the loyalty of one's customers by means of loyalty programmes.
a card issued jointly by a card issuer and a non-financial institution, bearing the brand/logo of both. The non-financial institution offers you certain benefits, often using a points system.
An alliance between a card issuer and a large non-deposit taking corporation which offers discounts/rewards to cardholders for using the card which bears the corporation's name.
A credit card issued jointly by a member bank and a merchant that bears the 'brand' of both.