that portion of the market for premium and luxury products and brands; e.g., very high-end automobiles, apparel, jewelry, or china.
Upmarket commodities are products, services or real estate targeted at high-income consumers. Examples of products would include items from Mercedes-Benz, Tiffany, Hammacher-Schlemmer and The Sharper Image. Upmarket real estate communities include Hampstead, England, Carmel-by-the-Sea, California, Hillsborough, California, Ladue, Missouri and Shenzhen, China.