First-person account of an event. Specific to bariatric surgery, testimonials are statements made by post-operative patients regarding their individual procedures.
For luck chain letters, a story about good luck and/or bad luck experienced by a prior recipient. For money chain letters, a fictional account of money obtained by prior use of the letter. CLEVO
A statement, often given by a celebrity, affirming the value of a product, event or service. The authority, glamour, character or special knowledge of a celebrity can reflect on the advertised product. Michael Jordan, perceived as an expert on sports footwear, speaks for Nike. Customer testimonials are also commonly used.
6,7,8,9 A propaganda technique based on quotations or endorsements from famous people, in or out of context, that attempts to connect a famous or respectable person with a product or item.
a factual statement gathered from a passive witness expressed orally or in written form
a great way to ad credibility to who you are and what you do or offer
a letter or statement from an existing client who is very satisfied with the work you are doing for them
a letter, sometimes from a public figure, sometimes from a private citizen, extolling thevirtue of some product, which is used in the advertising of the product
a person who is quoted in an advertisement endorsing the product or company
a positive statement about your product or service
a recommendation made by one business profession about another, based on personal experience
a statement from a happy customer saying how your product or service helped them
a written or spoken statement - extolling the virtue of your product, service or company - which is then used in the promotion of your product, service or company
a written statement, sometimes from a public figure, sometimes from a private customer, extolling the virtue of the site/service, which is used in the promotion and advertising of that site
A statement, letter, comment (or edited version thereof) made by a recent buyer/user which tends to endorse or recommend the product or service being offered. Ideally, the testimonial should identify the individual by name, title, company, affiliation or occupation.
A letter of recommendation from a former buyer or organization that is familiar with a speaker's work.
celebrity declaration to the value of a product/service; improvisational endorsement of a product or service that the actor has officially tested, used and approved.
Information provided by an individual who feels she has been helped or cured by a particular product. The information provided lacks the necessary elements to be evaluated in a rigorous and scientific manner and is not used in the scientific literature.
A statement made by a customer endorsing a product, service or company. A testimonial may be a single customer quote or it may be integrated into other marketing material such as a case study about the customer's use of a company's product or service. Contributed by: MarcommWise Staff
A statement, usually written, in support of a another's character or worth; a personal recommendation.
Words of praise from a satisfied customer, used in advertisments to build credibility in the company or product being sold. Note: Get a signed release form before before using letters from customers.