Definitions for "Syndicated Program"
A program offered by an independent organization for sale to stations or advertisers who are not able or do not want to use network advertising. Also, a TV program sold by an independent producer to a local station for local sponsorship.
An off-network or first run program sold or bartered to individual television stations in a local market, either strip (daily) or weekly episodic (series). A package of titles may require cash purchase, bartered or sponsored programming. Most packaged syndicated contracts offer exclusivity to a market for limited number of airings. Contracts are generally designed for one to two full season runs.
A program independently produced and sold to local stations. ack to Top | Return to Broadcast Buying & Selling Glossary