Retinopathy of Prematurity. Destructive retinal changes that sometimes develop after prolonged life-sustaining oxygen therapy is given to a premature infant. These changes can result in a minimal loss of vision to a total loss of vision in one or both eyes.
Retinopathy of prematurity. ROP, an abnormal growth of blood vessels in the eye, occurs only in preterm babies exposed to high oxygen concentrations. It can lead to bleeding and the formation of scars that can damage the eye's retina (the lining at the rear of the eye that relays messages to the brain). This can result in vision loss. An ophthalmologist (eye doctor) will examine the baby's eyes for signs of ROP. Most mild cases heal without treatment, with little or no vision loss. In more severe cases, the ophthalmologist may perform a procedure called cryotherapy, which helps protect the retina.
Retinopathy of Premturity. An eye disorder affecting premature infants. This disorder was called Retrolental Fibroplasia in the past. ROP affects immature blood vessels of the retina. It occurs weeks after birth. Once development of blood vessels is complete, a child is no longer a candidate for this disorder.
run-of-paper, a term used to describe display advertising placed throughout the paper, as opposed to classified ads which appear in categorised sections, usually in the middle or back of a newspaper coop also called an exclusive, a story obtained by a newspaper to the exclusion of its competitors
Return of promotion. By dividing the profit per response (PPR) by the total amount of all the money at risk (cost of goods, shipping and handling, postage, advertising costs, etc.), equals the return on promotion (ROP).
A brokerage firm employee who supervises registered representatives regarding their client's options account activities and their solicitation of new options clients. See: Broker; Options; Registered Representative
Regional Occupational Programs. State funded programs for job training, jobs-related counseling, and skills upgrades for students ages 16 to 18. Students often take ROP classes in high school to start learning a trade.
Return of Premium. A provision included in certain policies which provides for a return of the customers' premium payments to them after a specified period of time (usually 10-15 years) in which they retained coverage. Some money-back provisions also include a requirement for the time period that the customer not receive claim payments which exceed a preset amount (usually 20% of the premiums paid).