a search engine or directory places your link in their database and charges you a fee every time your URL comes up in a search and is clicked on. The size of the fee is usually determined by bidding on keywords. The two largest PPC schemes are Overture and Google AdWords.
Its an doing advertising where you pay a fee for everytime your link is clicked.You will have to bid for how much high amount you can pay and the highest bid gets the top position. Page View - Number of times your webpage was viewed. Includes duplicate views by the same visitor.
(pay-per-click, payperclick) A Pay-Per-Click search engine enables you to list your site at the top of the search engine results for a particular keyterm if you are willing to pay (through an auction process) for each time someone clicks on that listing. The Pay-Per-Click listings are usually marked as different from non-paid search listings (e.g. Sponsored Links). There are usually 3-4 listing spots available at the top of a page for a given keyterm. Each keyterm is sold separately and positions are influenced by how much you are willing to pay per click.
Where you pay a fee for each click on your link in search engine results. Offered by Overture, 7Search and Sex.com for example.
The payment model used for sponsored search advertising. Advertisers set bids on their keywords and only pay when searchers click the search results listings associated with those keywords.
In the pay-per-click model, search sites charge Web site owners each time a user clicks on a link to their site. Some search sites use the term in reference to their keyword buying program. The term can also refer to a payment method used by some marketing companies that charge a Web site owner for each visitor; traffic may be lost if the relationship with that company ends.
A type of search marketing, where a company or advertiser pays a search engine or affiliate a set amount every time a visitor clicks through to their site.
The type of web advertisement in which you are charged each time a visitor reaches your site by clicking on your advert. PPC adverts appear in the "sponsored link" or "sponsored results" section of the search engine results page.
A type of online advertising where the advertiser pays a certain amount per click-through to their website.
Also known as PPC, this type of SEO marketing involves advertisements that run above or beside the free search engine listings on such services as Google and Overture. Typically, to get the highest position among these ads, website owners may place a per-click bid. It's not uncommon to participate in a bidding war for coveted top spots. For example, if a website is among the top 3 advertisements, the same ad appears in the same location on partner websites. Some SEO marketing firms, including Fathom SEO, provide bid management services to get the most value for each search term.
Programs that provide listings that are ranked according to the bid amount. Advertisers pay only when a visitor clicks on the listing or ad.
System where an advertiser pays each time their link (or 'sponsored link') is clicked, with higher ranking typically obtained by paying more than other advertisers. Also known as CPC.
Definition: A method of advertising where you pay a fee for everytime your link is clicked.
Paying a fee for each visitor to a website. You can have pay-per-click ads or an SEO may offer a pay-per-click fee system instead of fixed cost.
Paying Search Engines to show your Website on the sponsored area of their search results. This technique is becoming less profitable over time as people are learning to look past sponsored links, similar to the way in which people learned to ignore television commercials. They can be cost effective, but much less effective than a high ‘ranking'.
In pay-per-click advertising, the advertiser pays a certain amount for each clickthrough to the advertiser's Web site. The amount paid per clickthrough is arranged at the time of the insertion order and varies considerably. Higher pay-per-click rates recognize that there may be some "no-click" branding value as well as clickthrough value provided.
A paid advertising mechanism whereby you bid to have your site listed in a specific position on a search engine. You bid, along with your competitors, for the cost per click of a specific keyword. Every time a visitor clicks on your listing (ad), you pay the PPC company the bid price. Google AdWords is the name of the PPC program that Google offers.
An advertising payment model where the advertiser pays only when the advertisement is actually clicked. In other words, the advertiser literally pays only for visitors rather than per advertisement impression . The term CPC (cost per click) is sometimes used in the place of PPC and the plural PPCs is sometimes used to refer to PPC search engines .
Advertising programs in which advertisers pay for performance of the ad. In other words, advertisers pay a particular rate for each click an ad receives. The payment rate may be fixed or variable. Also known as cost-per-click.
A form of Search Engine Marketing, wherein subscribers pay for positions on search engines. The subscriber bids an amount for key word and/or phrases, and their advertisement link appears on the search engine for that word or phrase whenever someone searches for that term. Every time someone clicks on the subscribers link, the subscriber pays for that click, hence the term "Pay-Per-Click".
pay-per-click advertising is a model where the advertiser pays only when the advertisement placed is actually clicked. Whether or not the click eventually is converted into a sale is not relevant. In some cases PPC also refers to an affiliate program wherein the affiliate gets commissions for clicks from visitors they refer to a merchant's website.
Similar to cost per click, this is an advertising pricing model in which advertisers pay for advertisements only when users click on the online ad or e-mail message. Permission Marketing: Refers to a marketing campaign when an individual has given a company permission to market its products and services, usually through e-mails, to the individual. Please refer to opt-in e-mail.
Program where an affiliate receives a commission for each click on the banner that takes them to a merchant's site.
an advertising pricing model in which advertisers pay agencies and/or media companies based on how many users clicked on an online ad or e-mail message.
a pay-for-performance pricing method were advertising is priced based on number of clickthroughs.
Online advertising payment model in which payment is based solely on qualifying click throughs.
program where an affiliate receives receive a commission for each click (visitor) they refer to a merchant's web site. Pay-per-click programs generally offer some of the lowest commissions (from $0.01 to $0.25 per click), and a very high conversion ratio since visitors need only click on a link to earn the affiliate a commission.
a search engine marketing model in which a charge is incurred each time a visitor clicks to a Web site through the pay-per-click link.
Pay-per-click search tools allow website managers to bid for placement. Bids are most often measured as an amount per click-through, or each time a user visits a website, the bid amount is extracted from the bidder's account.
Websites that charge you every time someone clicks on an advertisement on their site and comes to yours. Overture.com (formerly known as GoTo.com) is the most famous of these. Contrast with pay-per-impression. Be sure to keep a good eye on your ROI
System where an advertiser pays an agreed amount for each click someone makes on a link leading to their website. Also known as Cost-per-Click, the results are dependent on reserved keywords for which the website is shown when they are entered into a query.
Context sensitive text ads placed near search results; when a site visitor clicks on the advertisement, the advertiser is charged a small amount. The most popular pay-per-click search engines are Google AdWords and Yahoo
A traffic generating method whereby a search engine or directory places your link in their searchable database and charges you a fee every time your URL is found and clicked. The amount of the fee that you pay is usually determined by bidding on keywords or key phrases. The two largest PPC search engines are Overture and Google AdWords. There are also numerous smaller PPC engines on the net, some very good a delivering affordable targeted traffic, others not.
An advertising model in which the sponsor (advertiser) pays a certain amount to the publisher each time the sponsor's ad is clicked. Also referred to as cost-per-click.
see Paid Search Advertising.
PPC): An advertising payment model where the advertiser pays only when the advertisement is actually clicked. Also, an affiliate program where an affiliate receives a commission for each click (visitor) they refer to a merchant's web site.
An internet Yellow Pages advertising option allowing customers to bid for the categories that best represent their business in locations they serve, and only pay for actual clicks received.
Used to describe those search engine services that charge for creating visitors to your site. The cost of each visitor is determined either by a BID or FLAT FEE that you are charged each time a search engine user clicks on a link to your site from these sponsored links.
A Pay-per-Click system is one in which each click on a link or a banner generates a commission for the webmaster.
Pay per click, or PPC, is an advertising technique used on websites, advertising networks, and search engines. They usually in the form of text ads placed near search results.
(PPC) An advertising pricing model in which advertisers pay agencies based on how many consumers clicked on a promotion. Condemned by advertisers and agencies alike for its many marketing vagaries and technical loopholes.
When a merchant will pay an affiliate for each unique user who clicks on an affiliate link and goes to the merchant's site.