Transformation. This is used to describe the sub-genre of special-effects shows featuring super-heroes. Also used to describe transforming mecha.
To transform. Seen most often in Magical Girl manga and anime like Card Captor Sakura, Sailormoon and Fancy La La. A henshin sequence is when a normal character transforms into their magical alter ego.
Japanese phrase for "transformation". It is also a visual sequence for transformation prevalent in Japanese media, in both tokusatsu and anime.