Definitions for "Halo effect"
A printing effect in which the accumulation of ink around the edges of printed letters and halftone dots cause their centers to appear lighter. See also HALATION HALFTONE HICKEY
Occurs when ink builds up around printed letters or halftone dots, giving the centre a lighter appearance. Also called Halation.
Metal Detectors: An effect caused by the oxidation of certain metals, which creates a metallic "halo" around the object.
a type of rating bias in which the overall evaluation of an individual and other specific ratings are based on a single notable aspect of the individual's performance. (662)
The tendency of a favourable (or unfavourable) impression created by an individual in one area to influence one's judgement of him or her in other areas. See also Bias
a phenomenon by which an individual transfers an impression about, say, one product to other products of the same marketer, by association; attributing qualities of one entity to another based on knowledge and opinions about another. For example, positive thoughts about an organization's previous civic or charitable efforts are transferred, by association, to the current effort.
In a sponsorship context, a halo effect is the ability of a brand to be perceived as a sponsor of a property (event, team, league, etc.) when this is not actually the case. This is usally due to the brand's ubiquitous marketing (especially in a related context) and its resulting prominence in the marketplace.
Keywords:  huffs, shopper, attraction, union, hold
Hold-up union Huffs law of shopper attraction
A problem that arises in data collection when there is carry over from one judgement to another.
Rating a person high or low on all items because of one characteristics on a performance appraisal.