A mock-up version of a forthcoming title. Usually containing only a fraction of the intended contents as to make it portable for the salesmen. Trial bindings would contain only blank leaves.
a preliminary mockup of the text and pictures arranged as they will appear on the final product - or a set of blank pages showing the shape, size, and general form of a piece of printing.
A rough layout of assembled work for a brochure or other printed piece.
1) A sketch of an idea for a page layout used as an aid in working out the full-page design. 2) Also the piece given to a printer as a guide to show how the final publication should appear.
A blind score. Also known as a blank.
A set of blank pages made up in advance to show the paper stock and format of a printed piece
An exact, handmade format sample created with blank paper to show the desired size, shape, weight and general appearance of a project prior to production.
An unprinted prototype of a book that suggests its final appearance and size. This can be used to evaluate spine width, page imposition, and color breakdown, among other things.
Mock-up simulating the final product. Dummies range from very simple, showing only size or rough layout, to very complicated, showing position and color of type and art. Also called mock-up.
1. Name inserted deliberately into a list to verify how the list is being used. 2. A pre- production printed mock-up showing how the final article is likely to look and read.
The preliminary assembly of a book, brochure, or catalogue. It is a kind of proof of the size, format, and paper of the final piece to see how the final product will look. Also called mock-up or comp.
Handmade mock-up of a book indicating page breaks (pagination), and where front matter, text and illustration, and back matter will appear. A dummy may or may not include actual sketches.
A mock layout of a copy used to show how a finished product should appear
a preliminary layout showing the position of illustrations and text as they are to appear in the final printed piece. Also a set of blank pages made up in advance, marked to show the size, shape, form or page arrangement of the printed piece.
A simulation of a final printed piece. Also called mockup.
A dummy handle representing a ripcord which the skydiver student must pull to simulate a real ripcord pull during automatic jumps (i.e. where the canopy is automatically deployed).
A page by page layout of a printed piece, made to exact size, showing location of all elements.
blank sheets of paper cut and folded to size to represent a brochure, flyer, leaflet; helpful for indicating weight, shape, size, feel and general appearance.
A blank version of a book or booklet made from the paper stocks specified in order to demonstrate binding, weight, and size of the finished item.
Resembling finished piece in every respect except that the pages and cover are blank. Used by the designer as a final check on the appearance and feel of the book as a guide for the size and position of elements such as spine width and jacket length.
A complete layout, often run out as a Colour Laser Copy (CLC), with all pictures, illustrations and text in place, to size. This is used primarily to sell the concept to the client. Also known as a layout or a mock-up.
Also called a "Salesman's Copy". A mock-up of a book used by salesmen in the late 19th and early 20th century to show prospective buyers what the book would look like. It usually had a title page, 10 or 20 pages of text, some illustrations and then blank pages to fill out the rest of the binding.
make a dummy of; "dummy up the books that are to be published"
a little booklet made by folding sheets of paper together
a paper folded in the form of your finished brochure, with spaces for all of the elements marked clearly
a preliminary drawing, layout or paste-up showing the positioning of all the elements of your newsletter as they are to appear when printed
a preliminary layout showing the position of the text and illustrations as they are to appear in the final reproduction
a rough layout of a publication incorporating text and pictures, and in this case each sheet represented a double-page spread on the computer screen
Replica of the finished piece, marked with color breaks and folds, made with the paper selected for the job.
hand drawn schematic of what the page will look like in print. Usually for children's picture books.
Preliminary layout for an ad, or other print material.
A block shelved in place of a book, bearing a label showing that the book is shelved elsewhere. The dummy bears the author, title, and call number of the book it replaces, as well as the location.
A Sample of the proposed work made to establish the exact dimensions of the bound book.e.g. size, shape, form, and general appearance.
A rough mock-up of a book that usually shows where all front matter, text and illustrations, and back matter will appear. Some dummies include actual sketches and images.
A preliminary layout showing the position of illustrations and text, as they should appear in the final reproduction. Also can be a set of blank pages made up in advance of the pre-press and printing process that shows the size, shape, form and general style of a project.
A preliminary handmade version of the book by an illustrator, roughly showing a layout of the finished art and accompanying text.
Hand folded mock-up to exact specifications prior to production; proof. EMBOSSED FINISH: Finish or pattern applied to paper. When embossing after printing: please state at time of quote. Registration is critical.
A three dimensional model. It is a mock up generally used to figure out a pagination sequence in multi page printing. A folded up piece of paper with page numbers written on it.
An unprinted representation of the text pages of a book made by suitably folding and collating sheets of the intended quality and grammage of paper so that an idea may be formed of the general appearance and thickness of the ultimate book.
All the elements assembled to be reproduced as the final product.
Rough layout of how one envisions the final publication will look.
An example of a proposed publication, usually made out of the paper specified.
Facsimile of artwork or finished piece used in planning or indicating production. Not necessarily to size. Can be made using blank production materials.
A preliminary layout before proofing.
A layout showing position of text, photos, illustrations, etc.
A diagram or representation which indicates how the promotional piece will appear when printed and ready for mailing.
A mock-up of the proposed grade, weight, finish and color of paper made to resemble the final product, used in the planning stages.
Simulation of the final product. Also called mock-up.
A mock-up of the book showing how the elements will be laid out on each page. Uncorrected galleys are cut apart and pasted on sheets that are the same size as the final pages; space is allowed for figures, captions, etc. The compositor uses the dummy as a model for making pages.
A blank "dummy" used to show size, shape, paper and general style of a piece before printing. A layout drawing (design) showing position of art, photos and text.
An unprinted mock-up of a book, brochure, or "to-be-printed" piece. Or, people who work with an inferior printer.
Page or set of pages assembled in the exact position, form and style desired for the finished piece of printed work. Used as a model or sample for the printer.
Also called mock-up. A preliminary layout showing the position of illustrations and text as they are to appear in the final printed piece. Or, a set of blank pages made to show the size, shape, fold and general style of a printed piece.
An unprinted mock-up of a book, brochure, or 'to-be-printed' piece. A dummy is made of the same paper stocks that will be used in the finished piece, and serves as a reference for the client, designer, printer, mailing house, or distributor.
Any "mock-up" of a printed piece used to test its appearance, weight, readability, etc.
Hand drawn mock-up of what the page will look like in print. Go back to top
A sample of a proposed job made up with the actual material and cut to the correct size to show bulk, style of binding etc.
A rough layout of a printed piece showing position and finished size.
Simulation of a finished printed piece.
Sample of the proposed work prepared before printing to assist in assessing design and estimating production requirements. A binder’s dummy is made to establish the exact dimension of the bound book.
Simulation of actual pages used as a planning tool to evaluate elements before they are printed.
A sample for a job made up with the actual materials and to the correct size to show bulk, style of binding, and so on. Also a complete mock up of a job showing position of a typematter and illustrations, margins and other details.
A hand folded mock-up of a piece of material to be printed that has exact specifications.
A mock-up of a proposed publication design including all the pages fastened together, and often containing art and type taken from other printed materials.
The prototype of a brochure or book in the correct size, layout and sometimes paper.
Mockup of planed newspaper page.
Mock-up of a book with page breaks included, illustrations and text.
Preliminary drawing or layout showing visual elements. BACK TO THE TOP
Drawing showing layout of type and graphics.
An unprinted sample made to the exact dimensions of the final piece
Simulation of printed piece using unprinted paper like that specified for the job.
Simulation of the final product. Also called mockup.
A mock layout of copy and art elements that simulates the desired finished product
A manuscript laid out in book form, with sketches of all the illustrations and sample finished pieces.
A rough layout of a direct mail piece that shows the finished size, color, shape, and organization of the piece, particularly for a multi-page instrument.
Sample of a print product which is designed to demonstrate such production features as format, page count, paper grade, finishing and binding.
A diagram or layout of a newspaper page, showing the placement of stories, headlines, pictures and advertisements
a mock-up made to resemble the final printed product which uses the proposed grade, weight, finish and colour of paper.
A preliminary layout showing the size, shape, form, and general style of a printed piece, including folds.
Dummy Dummy A test sample of an imposition, a binding or a complete printed product. It is usually hand made.
The unprinted mock-up of the book or brochure made of paper stock that will be used.
a preliminary layout showing the position of illustrations and text as they are to appear in the final reproduction. A set of blank pages made up in advance to show the size, shape, color, form and general style of a piece of printing.
a sample of a job made up with the actual materials and cut to the correct size to show bulk, binding style, etc. Also a complete layout of a job showing position of type matter and illustrations, margins, etc.
Preliminary drawing or layout showing visual elements. Also a simulation of a printed piece using paper specified for a job.
Preliminary layout showing the position of illustrations and text as they may be printed but prior to finalized copy and images being determined
A dummy counts as an example of a piece of design work (brochure, ad, book cover etc.) that needs to be approved by the client. Once the client approves the dummy, the designer creates and prints the final design.