A "Black Hat" technique involving the creation of pages no surfer is ever intended to see, for the sole purpose of driving SE traffic to another page. This will usually get you banned.
These are specially created entry pages designed to rank well for a keyword in a search engine's listings and they usually have very little useful content. Most search engines recommend that you do not use doorway pages.
Web pages created specifically for search engine rankings and not for the benefit of visitors.
Similar to a cloaking, where the page that exists only to drive traffic to another page. Doorway pages rarely are written for human visitors. They are written for search engines to achieve high rankings and drive traffic to the main site. Using doorway pages is a violation of the most search engine guidelines and could be grounds for banning.
Doorway page are usually individual pages packed full of keywords for a particular keyword or phrase, in many cases even using hidden text. These are generally intended to act as a doorway to the main site and in the past many have offered poor user experience. Having said this making a gateway to a site can be effectively used (especially with dynamic sites) to hold static content for the user - ultimately however, it means making a reasonable quality static page offering access and information on what you offer - this is far removed from quick fix pages rammed with keywords with no or little meaning. Also known as gateway pages, bridge pages, entry pages, portals or portal pages.
A page that is created as an entrance to a website specifically designed to rank high in the search engines.
Also called gateway pages. Doorway pages are designed to drive specific keyword traffic to another page. They are written for search engines to achieve high rankings on the main site. Using doorway pages is a violation of the Terms Of Service of most search engines and could be grounds for banning.
Pages to redirect normal users to another website and to fool search engines.
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Multiple front pages that point to the same website, each written to maximize a different keyword or product.
A page on your site not there to provide information but rather solely to rank for a specific keyword phrase in hopes that the visitor will go to one of your more useful pages after that. Sometimes used in conjunction with redirects and/or cloaking. You can find more information on this with the Black-Hat Search Engine Positioning Tactics.
A web page designed to rank well on a specific search engine for a specific keyword phrase. These pages usually rely on frequent repetition of the keyword phrase, and often try to "trick" search engines into ranking them well.
Another word for Gateway pages. Also called anchor pages, doorway pages, pointer pages, entry pages, hook pages, landing, bridge, crawler, jump or supplemental pages. I will keep repeating this terms many times in this page, just for keyword density purposes.
hallways pages specifically designed to attract internet traffic to a website, and, more specifically, to a page which may mot be particularly attractive to search engines because of the nature of its design or structure.
Pages optimized for a particular search engine and/or search term, followed by a redirect to the usable page. Multiple doorway pages are often used to help ensure that the same basic content is ranked well on several different search engines. (Aka gateway page) The uses of such techniques are eligible for disqualification by Search Engines.
Pages setup specifically for search engines. Once the visitor reaches the page, they are then redirected to another web site.
Web pages created specifically for obtaining top search engine positions and not to benefit end users. Computer generated doorway pages are usually created to rank high on specific search engines and are often cloaked.
They are written for search engines to achieve high rankings and hopefully drive traffic to the main site. Doorway pages are rarely written for visitors.
Pages setup specificly for search engines. Once the visitor reaches the page, they are then redirected to another website.