One of the modes of targeting supported by Software Installation and Maintenance. Administrators can assign the software that users require to perform their jobs. Administrators can assign software to users and to computers. User-assigned applications are advertised on the desktop; they appear to be installed on the user's desktop, but they get installed the first time that the user starts the application, typically from the Start menu. If a user deletes an assigned application, it will be re-advertised. Computer-assigned applications are installed the next time that the computer restarts.