A broad term for programs that reach out to the greatest numbers of alumni/ae and friends and provide the broadest opportunities and encouragement for the University's constituencies to make a gift each year. Examples of annual giving programs include the Phone Center (telefund) and the Faculty and Staff Campaign.
Annually repeating gift programmes; seeking funds on annual or recurring basis from same constituency; income is generally used for operating budget support.
An annual program during which both Girl Scout families and friends are given the opportunity to financially support Girl Scouts-Wilderness Road Council.
Annual gifts are generally expended during the year in which they are received and fall into one of two categories: unrestricted gifts, to be used as needed, and restricted gifts, designated for a specific purpose.
n. 1. an amount given annually; 2. a fundraising program that generates gift support on an annual basis. Also (Austr.) budget fund raising.
Programs associated with solicitation of gifts that can be repeated annually at the same or progressively higher levels, i.e. Vandal Connect phone program, direct mail, etc.
Annual giving is one of the most important areas in an organization’s fundraising efforts. Annual giving consists of many separate solicitation vehicles. When these vehicles are assembled together with skill, they can form the foundation of the institution’s philanthropic support.