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The time of a television network or station broadcast day typically between 8pm and 11pm.
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A continuous period of time not less than 3 hours per broadcast day as designated by the station. Usually 8-11 p.m. EST, 7-10 p.m. CST, and 8-11 p.m. PST.
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Between 8:00 p.m. and 11:00 p.m. EST, Monday-Saturday and 7:00 p.m. until 11:00 p.m. Sunday, during which time networks televise their most high-profile programming.
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The period of peak television set use, comonly 7 to 11 p.m. in the East and West, 6-10pm in the Midwest, three hours of which are programmed by the networks.
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