SEM or Search Engine Marketing, is the term given to Search Engine Optimisation (SEO) and Sponsored Listings (PPC). http://www.enigma-interactive.co.uk/page/im/search-engine-optimisation.cfm
SEM encompasses SEO, Web promotion, online media buying, basically any advertising designed for the search engines.
Act of marketing a website via search engines, whether this be improving rank in organic listings, purchasing paid listings or a combination of these and other search engine-related activities. (Source: SEMPO)
Marketing done through placement on the search engines, paid or not.
Search Engine Marketer
Search Engine Marketers
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Once all the web pages of a web site are published they should be promoted (marketed). Submitting the website to search engines is one example of promoting (or marketing) your web site. Learn More...
The use of search engines to drive traffic to your site.
A relatively new disciplinary concerned with gaining visibility for websites/products among search engines. The 2 main branches of SEM are SEO and PPC.
The act of marketing a web site via search engines, whether this be improving rankings, purchasing paid listings or a combination of these and other search engine-related activities.
SEM contains all steps and procedures which are contributing that websites can be found quickly in the search engines (e.g. Google, MSN, Yahoo). An important element is the SEO and search engine advertisement (e.g. sponsored links, key word reservation etc.). The main purpose of SEM is to get a top rank in the search engines or a paid ad space where the advertising effect is high.
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Search Engine Management. SEM agencies work to improve placement of search engine listings for all types of search engines.
Search Engine Marketing.
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