Definitions for "Planogram"
Keywords:  schematic, pog, shelf, shelves, diagram
The end result of analyzing the sales data of an item or group of items to determine the best arrangement of products on a store shelf. The process determines which shelf your top-selling product should be displayed on, the number of facings it gets, and what best to surround it with. It results in graphical picture or map of the allotted shelf space along with a specification of the facing and deep.
A computerized diagram used in merchandising to design the ideal display of merchandise on retail store shelves. (see Space Management)
Space management tool used to maximize use of available floor and shelf space with regard to inventory, shelf stocking requirements and promotion needs.